Major Research Partnership Expands Understanding of News Engagement
15. huhtikuuta 2026 klo 12.00
AudienceEngagementMeasurement
Relevance7/10
The Media Insight Project's expansion with Northwestern and University of Maryland signals new research on how audiences consume news, providing practitioners with evidence-based insights for audience development strategies. This collaborative research can inform segmentation, engagement measurement, and audience definition best practices.
Source
Media Insight Project adds partners ahead of new report release -- americanpressinstitute.org